Children's clothing market problems, difficulties and countermeasures of regulatory problems First three products flooding the market. Found that some children of poor quality, cheap but no name site and brand names and other basic information for the "three noes" merchandise in law enforcement inspections and unannounced visits. Second, infringement, near the famous outstanding sales practices. Some operators to earn high profits, the consumer does not recognize the use of quality children's strengths and weaknesses, seize the consumer, "near the famous" blind pursuit of "high-end, the atmosphere, the grade" consumer point of view, the low-quality children's shoddy Kids counterfeit or unknown brand or well-known companies authorized sales agents selling brand at a higher price, a serious violation of the legitimate rights and interests of consumers. Third, the product label identifies the unknown, incomplete universal. Some of the more formal clothing business operating on the product label identifies although there is a product name, origin, production date and other basic information, but not detailed, complete and clear product model, specifications, washing method, using ingredients and contents; attention should be paid to consumers number of children's clothing production standards, quality grade, quality inspection certificates and other testing information that identifies incomplete or not directly identified. Global Textile Network December 16 hearing whether it is well-known international brands and domestic brands more well-known children's clothing stores, such as a break, lazy cat, boy brands such a huge success, not only because they have good products well-known children's clothing store, its marketing strategy based on market analysis and target groups cognition, very worthy of the domestic enterprise reference. Brand strategy to brand into a cultural or call brand story, the brand will have a connotation and extension of space Korean children's clothing store, the products will have a personality and style. Zhuoni such as Hong Kong (International) Limited clothing developed "Xiaozhululu" series of children's clothing, shaping the Xiaozhululu witty, lively and lovely, the courage to fight the image of fearless, won the innocence of love . In a short period of time on the development of more than 100 self-and agent stores, almost at a daily rate of development shop. In this respect to the number of Germany's most successful children's brands SANYU company ant Arnold (ANTANO) Acting children's clothing store, read ant Arnold animation people will be a small image of ants, as big, strong-willed, a team player The infected ant Arnold brand is included in common with these children. Give children the inspiration in personality: on the one hand to survive competitive pressures requires "little emperors" who have an independent spirit. On the other hand in this digital age, more and more detailed division of labor must have team spirit of collaboration. A new generation of style strong sense of self-expression, is knowledgeable and full of the spirit of collaboration groups of children, and the ant colony, independent style of commonality, this style trend of the times, that have a personality but also a team player , and Chinese traditional culture and thought coincide, it is not only the psychological characteristics of the current group of children, has also been welcomed by parents.年 2000 SANYU enter the Chinese market has been doing well, known within the time it opened more than 30 stores. 2002 is expected to reach more than 300. Acting children's clothing store, Han Yue Industrial, children's clothing store by Yue Industrial Co., Ltd., Dongguan City, South Korea. Yue Industrial Co., Ltd., Dongguan City, South Korea (www.hanweinikids.com/) Dongguan, Guangdong, a leader in children's clothing, over the years, the company implement the scientific management, innovation and development, the principle of honesty and trustworthiness, and satisfy customer needs. In Han Yue Industrial leadership with the staff warmly welcome all inquiries negotiations to create the Han Yue Industrial better future.